Online Marketing Manager – Doral, FL

 

We are a $25M electronics distribution company and provider of logistics solutions to the broadcast & audio visual industries.  We are a stable, respected brand in our industry with over 45 years of success and in a growth mode with aggressive goals.   We are launching a new web initiative and looking for a results-driven Online Marketing Manager to join our team.  The Online Marketing Manager is responsible for creating the online marketing strategy and drive traffic to the site to increase revenues.  As we grow, this position will be responsible for building a marketing team.

 Key Accountabilities include:

  • Develop programs, strategies and schedules for email marketing, affiliate marketing and other online channels
  • Provide direction and analysis to Pay Per Click, CSE and SEO consultants
  • Develop and manage strategies, promotions, prices, and products in other purchasing channels such as Amazon.com, Buy.com and Shop.com
  • Manage all content, linking and other SEO activities with internal and external staffing
  • Analyze all marketing plans and efforts through analytics
  • Manage all brand and marketing including press releases and social networking campaigns
  • Manage relationships with marketing vendors, COOP, and suppliers regarding product, pricing and promotions.

 Traits required for success:

  • Strong strategic thinker with great analytical skills
  • Creative thinker who is not afraid to challenge the status quo
  • Strong attention to detail
  • Strong bias for action; wants and takes accountability
  • Strong written and verbal communication skills
  • Desire to work in an entrepreneurial, flexible,  and fast paced environment

 Requirements:

  •  5+ years of online marketing experience specifically in Email and SEO
  • Bachelors degree in related field
  • Supervisory experience a must
  • Direct marketing experience preferred
  • Proficient with MS Office, especially Excel
  • B2B retail experience preferred